ABOUT

Tychus Wura (ByWura) is a Lagos-born, London-raised biology and business student navigating the intersecting worlds of fashion, film, creative direction, and photography.

 

A multidisciplinary creative shaped by London’s ever-evolving cultural landscape, Wura draws inspiration from subcultural aesthetics, diasporic identity, and stylistic tension. Their practice highlights individuality while embracing contradiction: glamorising soft, playful masculinity, or empowering the feminine figure to reject the constraints of the “feminine mystique.” Their work blends vulnerability with power, and fragility with strength, delivering imagery that feels timeless, unapologetically edgy, and cool.

 

The visual language is cinematic yet raw, often capturing subjects in liminal spaces such as corridors, living rooms, elevators, and streets. These settings carry a sense of intimacy, awkwardness, and suspense. With rebellious tendencies at the core of their personality, Wura’s work resists polish in favour of grit, echoing the lo-fi sensibilities of 90s editorials, post-Y2K streetwear campaigns, and British subcultures. Their imagery strikes a balance between the hyper-curated and the instinctual — where models are posed but not forced, styled but never consumed by the look, always centred as individuals.

 

Themes of blackness, gender identity, nostalgia, and resistance run throughout their projects. Wura’s work often serves as a quiet protest against the sanitized visuals dominating Instagram and corporate fashion, instead rooting itself in realism, resourcefulness, and the everyday sublime. Their influences include Corinne Day, Quil Lemons, Campbell Addy, and the raw energy of i-D and Dazed.

 

Ultimately, Tychus Wura does not seek to create a surface-level aesthetic, but to offer an unfiltered perspective: a quiet rebellion against norms and compliance, and a living archive of style, soul, and substance.